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Dolly Parton Expands Her Food Empire

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Dolly is an icon, and a savvy investor – now she has moved into food and beverage in a big way.

Dolly Parton is a beloved icon, respected in the music industry and very popular. And despite her “aw shucks” personality, she is a very savvy business mogul. She has been an entertainment star for over 50 years starting with music and expanding into film. Revenue she generated from talent allowed her to build Dollywood in 1986 which expanded to include Dollywood’s Splash Country, Dream More Resort and dinner theaters.  They generate almost $2 billion in revenue. She has also expanded in the pet industry (Doggy Parton) and makeup (Dolly Beauty). Last year she expanded into food and this year, she has moved into wine. Yes, Dolly believes in rosé all day.

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Dolly Parton had her first success with Duncan Hines baking products. Now she has released her first wine, Dolly Wines California Chardonnay 2023, in the summer of 2024. Parton was involved in every aspect of the winemaking process, including taste, look, and feel. First out was a California Chardonnay. It is described as “a blend of white peach, sweet cream, and toasty oak for a perfectly balanced sweetness.” The wine is launching globally and it seems the US will have to wait for the rosé and prosecco. But considering the popularity of her other brands, she seems to be uncorking another success.

At the beginning of last year, she made a move into the industry in a much larger way. She announced her exclusive partnership with Conagra Brands, the parent company of Duncan Hines, to launch a new line of food products that will include frozen, refrigerated, grocery, and snack items inspired by traditional Southern comfort cuisine.

The food product line will feature a variety of items aimed at capturing the essence of down-home cooking. Among the initial offerings is the Buttermilk Pancake Mix, which marks Parton’s first venture into breakfast foods. This product is set to hit store shelves nationwide this winter, alongside an expanded range of baking mixes such as Chocolate Cake Mix and Blueberry Muffin Mix. The collaboration aims to inspire “special moments in the kitchen” by incorporating some of Parton’s favorite family recipes into these new products

This partnership is seen as a strategic move for Conagra Brands, allowing them to enhance their presence in established categories while also tapping into new markets related to Southern cooking and comfort food. Tom McGough, COO of Conagra Brands, emphasized this collaboration provides an incredible opportunity for growth and aligns with the company’s goal of offering authentic and beloved food products. Lucy Brady, president of grocery and snacks at Conagra, expressed excitement about bringing Parton’s vision to life, stating her name and recipes will resonate with consumers across America. Sales continue to increase valdiating the partnership.

Of course, she is also a philanthropist. Her Imagination Library launched in 1995, this program provides free books to children from birth until they start school, distributing hundreds of millions of books globally. She has also been a big contributed to disaster relieve and medical research.



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This Cannabis Mug Cake Is The Perfect End Of Summer Sweet

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It is August and everyone wants to squeeze out the last of the summer fun – what about adding in this easy marijuana treat to the list of goodies to consume?

Swimming, fresh peaches, ripe tomatoes, bbqs, camping, beach trips – all things we are trying to pack into the reminder of the summer.  This cannabis mug cake is the perfect end of summer sweet to add to your list of goodies. It is easier to make than a sheet cake and you are able to transport to share with a group of friend. Or you gobble it when you are either streaming or stargazing!

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A microwave will cut your time and let you get back to enjoying summer. Approach this with a from scratch angle, or portion out boxed cake mix to suit your taste. Either method will gives something as cake-like as it is quick. And for extra fun, keep a jar of icing in the fridge to toss a dollop on top and really indulge!

Cannabis​ ​Yellow​ ​Mug​ ​Cake

Adapted from Betty Crocker box mix
Makes one mug, 10mg THC estimated

  • 6 Tbs boxed yellow cake mix
  • 1 tsp cannabutter*
  • 2 Tbs softened unsalted butter
  • 2 Tbs water
  • 2 Tbs beaten egg
  • Frosting if desired
Photos by Danielle Guercio

Take a microwave safe mug and grease well with either nonstick spray or butter. In a small bowl, mix wet ingredients and the softened butters until it makes a thick goop. Store the extra egg in a sealed container for breakfast or breading and make sure the cake mix is closed up tight until you use it again.

Photos by Danielle Guercio

Add the cake mix and beat well for at least a minute to aerate the mixture. Go for longer if you can stand it, the more air in the batter the better it will rise and the more uniformly it will cook as the microwave heat fluffs it up.

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Transfer into the mug and scrape the bowl with a spatula, you don’t want to waste the small amount of batter you have. Microwave for 1 minute, allow to stand in the microwave for 5 seconds after as it will be quite hot. Top with a scoop of frosting and you’re literally golden!

Photos by Danielle Guercio

*Cannabutter

Decarboxylate 3.5g of finely ground cannabis at 225 degrees for 20 minutes in a tightly sealed, oven safe container. Put cannabis in lidded mason jar or vacuum sealed bag with cannabis and one stick of butter. Heat in water bath just under boiling for at least 1 hour. Strain and chill to use in recipes.

RELATED: 12 Hacks To Make Boxed Cake Mix Taste Homemade

This little treat can be used during the week, at the beach, after a walk or even shared with a special person.



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