Thanks to Alex at Weed Week for highlighting this media development
Leaflyis shuttering its journalism arm Led by Bruce Barcott, who’s departing the company, it produced numerous important stories. Perhaps most memorable was its coverage of the 2019vapecrisis.
In an email to staff, CEO Yoko Miyashita wrote that the remaining content operation will focus on “revenue generating” functions like driving shopper behavior versus investigative reporting.”
The site still has itsstrain directory, the scientific credibility of which the company has declined to defend to me.