The Boomer generation grew up with Santa pushing cigarettes for Christmas, smoking on planes and kids able to mix drinks cocktails. Marijuana was seen as evil and the (falsely) road to a “bad end”. There has been significant baggage about a good vice versus a bad vice. Things started changing around the birth of Gen Z. The three martini lunch declined as did afterwards afternoon boozy behavior in the office. Big Tobacco lost a landmark case costing them $206 billion. It is the largest settlement in U.S. history. And marijuana was grudgingly seen by “those in charge” as possibly having medical benefits.
Gen Z grew up with changing attitudes including a focus on heath, cleaner air, bottled water and a balanced lifestyle. They begin to see marijuana as a staple and not a sin. Around 93% of Gen-Xers agree that cannabis use has many health benefits and can be good for the mind and body.
“Gen Z is the first generation to be of legal consumption age in an environment with widespread adult-use cannabis access,” Amanda Reiman, New Frontier Data’s vice president of public policy research, said in an email exchange. The firm’s study, which included 4,170 current cannabis consumers and 1,250 nonconsumers, found that the preference seems to fade with age, with just 44% of respondents aged 65 to 74 choosing weed over booze.
In states where recreational cannabis products are legal, 65% of Gen Z survey respondents smoke marijuana and 51% consume cannabis-infused beverages, Technomic, the foodservice industry data company, reported in its Adult Beverage Planning Program.
Most of this consumption takes place at home, but 38% of Gen Zers would visit a marijuana lounge or club to partake of the products. Visiting a bar or restaurant for a drink and/or food edges out that number at 41%, but the margin is thin.
Gen Zers are drinking less than young people in past generations with about 20 percent less alcohol per capita than millennials did at their age, according to a report from Berenberg Research. And many are forgoing booze entirely.
Contrary to in cannabis industry’s claim that marijuana is going to doom alcohol, rather it is going to be added to the mix and change patterns of behavior. Some claimed bottled water would never work, then it said it would kill sodas, now it is just an separate revenue line for the big soda companies.
Nothing stays the same, but it is interesting to watch the change.
Lean into the joy of the holiday season with this merry cocktails – delight your taste buds and favorite people!
According to TikTok, it s the most wonderful, stressful, fun, boozy time of year. So why not lean into the season and make merry with something fun. Here are the best cocktails to make you feel festive, no matter what the situation. Plus, these are drinks you can make quickly with minimum effort and maximum fun. Pour one of these concoctions and have a moment of peace or share them with the one you like, love or tolerate at work. Sip, savor and bring a little ho ho ho into the moment.
Here is a way to settle into a cozy beverage which will warm your body and soul. Bourbon has been part of the holidays for generations…and you can make this a new tradition.
Ingredients
2ozbourbon
1/2oz simple syrup
2dashes bitters
2 dashes orange juice
Garnish: cinnamon stick and orange peel
Create
Combine ingredients in a mixing glass and add ice
Stir for 20 seconds
Strain into a rocks glass with ice
Garnish with orange peel and a cinnamon stick
Easy, Tasty Egg Nog
You either you love it or hate it, but Egg Nog is a holiday staple. This recipe makes it lighter, tasty and a wee dangerous since it is so good. It bring a whole new take on a staid drink.
Ingredients
2 oz store bought egg nog
1ozmilk (2% is the best)
small splash vanilla
1 oz Licor 43
Create
Combine egg nog, milk and vanilla
Stir until well mixed
Add Licor 43 and stir again
Pour into a fun glass and enjoy
White Bishop
The Bishop’s Wife is a great holiday movie filled with the Christmas spirit and some never ending booze. This drink is an embraces the fun, warmth, snow, and spirit of the evening. Perfect as a dessert drink, a morning treat or just to lift your holiday mood.
Nothing says celebration like bubbles. Whether you use champagne or prosecco, this is bound to bring a smile to your face. And the poinsettia is Christmas tradition since
Ingredients
1/2ozorange liqueur
3oz cranberry juice
3oz of champagne or prosecco
Garnish with fresh cranberries
Create
Pour orange liqueur and cranberry juice into a chilled champagne flute
The day before Thanksgiving has the honor of being two of the biggest consumption days of the year – are you ready?
While some people are prepping for Thanksgiving Thursday, the big feast and the holiday season afterwards, a significant amount are looking forward to Wednesday. The day before Thanksgiving has become a mini-holiday in its own right. It has become a time of robust celebration, so much it is known as Green Wednesday and Blackout Wednesday. It is a significant consumption day for both marijuana and alcohol imbibers.
Blackout Wednesday, also known as Drinksgiving, has grown to rival major drinking holidays like New Year’s Eve and St. Patrick’s Day in terms of alcohol consumption. And cannabis is not far behind seeing a big spike in dispensary purchases on the same day. As legal cannabis moved across the nation, it caught on and gave options to people who want to “unplug” at the start of the holiday weekend.
Green Wednesday is a cannabis-centric moment the Wednesday before Thanksgiving. In in 2016, the phrase was coined when California cannabis delivery service noticed a significant uptick in orders the week before Thanksgiving. With over 50% of the country having access to legal weed, each year has only gotten bigger!
“Last year’s Green Wednesday had sales 72% higher than the average day. Flower accounted for 39.5% of sales with Vape at 23.7%, pre-rolled at 16.9% and edibles at 10.6%. Pre-rolled showed the biggest increase compared to the week before when it accounted for only 11.9%, so sales on Green Wednesday of pre-rolls specifically, were more than double a normal day.” shares Roy Bingham, Co-Founder and CEO of BDSA, one of the cannabis analytics firms.
The original partakers start Blackout Wednesday, also known as Drinksgiving or Thanksgiving Eve. They helped make it become a significant cultural phenomenon. This unofficial holiday takes place on the Wednesday before Thanksgiving and has gained notoriety as one of the busiest drinking nights of the year. The exact origins of Blackout Wednesday are not precisely documented, but the phenomenon is believed to have started decades before it was named. The term “Drinksgiving” dates back to 2007, while the first Google searches for “Blackout Wednesday” were recorded in 2014.
If you choose to celebrate, be safe, have fun, and have the ingredients for a hangover cure come the morning.
As it it becomes available to more people, there is a positive health change going on according to data.
Cannabis is becoming more mainstream and and the side effects are doing even better than expected. It seems the availability of legal marijuana is helping with the health of the general population. Studies in California, Canada and the now New Zealand have shown the upside of legalization. While cannabis has been used for health benefits for millions of years, reduction in more harmful intoxication products is another important wellness trend.
Alcohol consumption is associated with significant health risks, including liver damage, cardiovascular issues, and certain cancers. In contrast, marijuana has not been linked to the same level of severe physical health consequences. The Centers for Disease Control and Prevention (CDC) reports that over 36,000 annual U.S. deaths are attributed to chronic alcohol use, while there is no comparable category for marijuana-related deaths. Alcohol is also much more addictive than marijuana, causing long term physical and mental issues.
A study from New Zealand has found some interesting trends regarding the relationship between marijuana legalization and the consumption of alcohol and opioids.
Following the legalization of marijuana in New Zealand, researchers observed a notable decline in alcohol consumption:
The study found no significant impact on underage drinking rates among those aged 12-20.
This suggests for adults, marijuana may be serving as a substitute for alcohol in some cases, particularly when it comes to heavy drinking episodes.
The relationship between marijuana legalization and opioid use appears more complex:
There was no clear evidence of marijuana legalization directly reducing opioid use or abuse.
However, some research indicates that people who use cannabis are more likely to initiate opioid use, with an odds ratio of 2.76 compared to non-cannabis users.
The likelihood of transitioning from opioid use to opioid use disorders among cannabis users was found to be 2.52 times higher than non-cannabis users.
The study also revealed some additional findings regarding substance use patterns:
Marijuana use increased by 16% among adults aged 21 and older following legalization.
There was a 5-6% increase in marijuana use initiation among adolescents and young adults aged 12-20. This would be go with the greater North American trend of California sober and Gen Z drifting away from alcohol and more into marijuana.
No significant changes were observed in the use of hard drugs like cocaine or heroin in any age group.
These findings suggest while marijuana legalization may lead to decreased alcohol consumption among adults, it does not necessarily translate to reduced use of other substances, particularly opioids. The relationship between cannabis use and other substance use behaviors is complex and multifaceted. Time and more research should yield more benefits.