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Report: Pre-Rolls Become Largest Cannabis Industry Product Category

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Report: Pre-Rolls Become Largest Cannabis Industry Product Category

Pre-rolls were the top-selling product category in the US cannabis industry in 2025, according to a recent Custom Cones USA REPORTcompiled from survey insights and sales data from cannabis analytics firm Headset.

The report found that sales of pre-roll cannabis generated $3.6 billion in revenue last year, with more than 383 million units sold — a 15.9% market share for the US industry.

Pre-rolls also saw more growth last year than any other product category, according to the report, with nearly 10% year-over-year growth and an 18.6% increase in sales, continuing a five-year trend.

By 2025, the cannabis flower had consistently surpassed other product categories of the industry.

“Pre-rolls are no longer an afterthought. What started as a byproduct of cutting, pre-rolls have matured into a highly competitive, innovation-driven category where brands are winning through quality, scale and smart branding.” – Harrison Bard, CEO of Custom Cones USA, in a press release

The report also highlights the rapid growth of multi-pack pre-rolls last year, but noted that single-pack, 1-gram pre-rolls remain the category’s best-performing format, earning $1.44 billion in 2025.

The survey results showed that most pre-roll manufacturers predict that injected pre-rolls will be the next big industry product trend.

Furthermore, millennials are the most frequent consumers of pre-rolls, accounting for about 44% of total sales.

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Ohio Judge Blocks State from Enforcing THC Beverage Ban

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Ohio Judge Blocks State from Enforcing THC Beverage Ban

An Ohio judge has blocked the state’s ban on hemp-based beverages from going into effect. Cleveland.com reports. In the limited ruling, Judge Jeremiah S. Ray called the ban “inherently discriminatory” because it treats similar products differently based on who sells them.

The lawsuit was filed by Seattle, Washington-based North Fork Distribution, which operates Cycling Frog, which asked the judge to stop Fremont police from enforcing the law.

The judge’s order blocks law enforcement officers and anyone working with them from taking action under the law and shields North Fork, along with the company’s affiliated businesses, from enforcement. The ruling currently only applies to plaintiffs.

A separate lawsuit filed March 30 by two hemp retailers is also making its way through the courts. This lawsuit claims that OHIO lawmakers broke the state’s “single subject rule” when they passed the ban. The rule says bills can only address one major issue.

Breweries have previously sued over the ban; however, the state Supreme Court threw out one of the cases while a Franklin County judge allowed the law to take effect in another. Activists also tried to challenge the law through a referendum, but did not gather enough signatures to put the issue to the voters.

TG joined Ganjapreneur in 2014 as a news writer and began hosting the Ganjapreneur podcast in 2016. He is based in upstate New York, where he also teaches media at a local university.

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Texas Lawsuit Seeks to Block Smokable Hemp Products Ban

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Texas Lawsuit Seeks to Block Smokable Hemp Products Ban

A coalition of hemp industry stakeholders and advocacy groups filed a temporary restraining order against the Texas Department of State Health Services (DSHS) and the Texas Health and Human Services Commission on Tuesday, seeking to block recently implemented ban on smoked hemp products, Texas Tribune reports.

Enacted on March 31, the ban bans the sale of cannabis flowers, pre-rolls and vaporizers. DSHS officials targeted the products by updating state regulations to count the cannabinoid THCA — which by itself is not intoxicating, but when decarboxylated (heated or burned), turns into delta-9 THC — toward the maximum THC allowed in hemp products. According to state law, hemp-derived products must not exceed the federal limit of 0.3% THC content.

In their challenge, however, the plaintiffs argue that state officials lacked the authority to issue such sweeping changes.

“Under current Texas law, hemp is defined by its delta-9 THC concentration of no more than 0.3%. These Texas officials and state agencies are clearly trying to create new law in direct opposition to what the Texas legislature intended.” — David Sergi, attorney for the Hemp Coalition, in a press release

Meanwhile, officials also passed new product testing and age verification requirements and significantly raised the state’s hemp licensing fees. The Hemp Industry Coalition is not challenging those changes.

“Texas hemp businesses wholeheartedly support those regulations, as they are under the agency’s authority,” Sergi said in the report. “We’re seeking to stop rules that would effectively end the state’s production of hemp and the sale of hemp products — items the Legislature chose not to ban during recent legislative and special sessions.”

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North Carolina Gov. Endorses Adult-Use Cannabis Legalization Plan

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North Carolina Gov. Endorses Adult-Use Cannabis Legalization Plan

The North Carolina Department of Health and Human Services’ Cannabis Advisory Council called for the legalization of adult-use cannabis in a interim report released last week, and Gov. Josh Stein (D) has endorsed the advisory group’s proposal.

North Carolina is one of the last remaining states in the US without any form of legalization of cannabis.

Notably, while most states have followed a trend of legalizing medical cannabis before enacting adult-use reforms, the advisory group has suggested moving toward full legalization, as setting up and regulating a single industry is much easier than two, and that a medical-only program “could fuel an already robust illicit market without regulation to ensure consumer safety.”

The advisory committee was appointed last year by the governor, who likened the state’s illegal cannabis market to the “Wild West” and endorsed the committee’s plan over the weekend, calling for a “safe, legal and well-regulated adult marketplace.”

“Last year, I charged this group with developing a comprehensive solution to the unregulated sale of cannabis that is based on public health and public safety, with a particular focus on keeping young people safe. This report provides guidance to the General Assembly and makes it clear that a well-regulated market, including oversight and enforcement authority, is a safer market for our state.” – Stein, in one press release

Meanwhile, cannabis remains banned in North Carolina, but the Eastern Band of Cherokee Indians on the Qualla Frontier legalized it for adults last year. launched retail services for all clients for enhanced use.

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