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Twitter to allow ads for cannabis, THC products in United States For Adults

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MJ Biz reports

(This story was first posted at 12:27 a.m. ET Wednesday and updated with more details at 10:48 a.m. ET.)

In a major policy shift, Twitter is allowing “approved” and state-legal cannabis companies and other advertisers to post ads in the U.S. for regulated THC and CBD products, accessories and services, the social media platform has disclosed.

“We permit approved Cannabis (including CBD– cannabinoids) advertisers to target the United States” provided a slew of conditions are met, Twitter said on its website under the heading, “Drugs and drug paraphernalia.”

AdCann, a cannabis marketing and advertising website based in Toronto, first reported the development in a social media post.

AdCann noted that, “effective immediately,” Twitter will permit “advertisers to promote brand preference and informational cannabis-related content” for certain products and services, including:

  • CBD and similar cannabinoid products.
  • THC and similar products.
  • Cannabis-related products and services, including delivery services, labs, events and more.

“American cannabis companies, brands and purveyors will need to pass through a Twitter advertiser approval process to ensure they are legitimate and educated on the platform,” AdCann reported.

“Once approved, industry marketers will have access to Twitter’s entire suite of advertising products including promoted tweets, promoted product opportunities, location-specific takeovers, in-stream video sponsorships and partner publication features.”

Cannabis industry executives welcomed the news.

“This has been in the works behind the scenes for a while,” Patrick Rea, the managing director at San Francisco-based venture capital firm Poseidon Garden Ventures, said in a tweet Tuesday night.

“Cannabis is a leading topic on @Twitter and should be a big channel for #cannabis advertising, depending on the details of the program. #progress,”

Rosie Mattio, CEO of Mattio Communications, a cannabis-focused marketing and communications firm in New York City, tweeted: “Kudos to @twitter for being the first major social network to welcome Cannabis advertisements.”

Under its new guidelines, Twitter said that cannabis advertisers – presumably companies – will be subject to a variety of restrictions and conditions:

  • “Advertisers must be licensed by the appropriate authorities, and pre-authorized by Twitter.
  • “Advertisers may only target jurisdictions in which they are licensed to promote these products or services online.
  • “Advertisers may not promote or offer the sale of Cannabis (including CBD– cannabinoids). Exception: Ads for topical (non-ingestible) hemp-derived CBD topical products containing equal to or less than the 0.3% THC government-set threshold.
  • “Advertisers are responsible for complying with all applicable laws, rules, regulations, and advertising guidelines.
  • “Advertisers may not target customers under the age of 21.”

The sudden change in policy comes after billionaire Elon Musk completed his purchase of Twitter last October, buying the social media service for $44 billion.

Musk is well known for having smoked marijuana on Joe Rogan’s podcast in 2018.

Insider later reported that Musk – the CEO of space company SpaceX – was afterward ordered by the U.S. government to undergo random drug testing for a year.

SpaceX does considerable business with the federal government.

Musk’s purchase of Twitter immediately fanned speculation that the billionaire would loosen Twitter’s strict advertising policy governing marijuana.

“Up until now, only CBD topical brands were permitted to advertise on Twitter’s platform,” AdCann noted in its social media post.

“Moving forward – the social network will allow for the promotion of regulated THC and CBD-containing cannabis products, accessories, services and more.”

In its new guidelines, Twitter made clear it would not allow advertising directed toward minors.

The company also laid out several other restrictions, saying cannabis ads must:

  • “Not appeal to minors in the creative, and landing pages must be age gated and sales must be age verified.
  • “Not use characters, sports-persons, celebrities, or images/icons appealing to minors.
  • “Not use minors or pregnant women as models in advertising.
  • “Not make claims of efficacy or health benefits.
  • “Not make false/misleading claims.
  • “Not show depiction of cannabis product use.
  • “Not depict people using or under the influence.
  • “Not encourage transport across state lines.”

Twitter’s move comes on the heels of January announcement that Google Ads will no longer ban all hemp and CBD advertising in California, Colorado and Puerto Rico.

However, there will continue to be limitations to marketers, Google added in its blog post.

https://mjbizdaily.com/twitter-to-allow-cannabis-ads-in-the-united-states/?utm_medium=email&utm_source=newsletter&utm_campaign=HEMP_20230215_NEWS_Weekly





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Latina woman alleges she was denied job with cannabis nonprofit because she’s not Black

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A Latina from Lawndale is suing an organization that bills itself as fighting for “cannabis justice” with a goal to “heal the legacy of racism in America,” alleging she was told she was not chosen for a position with the nonprofit in 2023 because she is not Black.

Briseida Lupercio Chavez’s Los Angeles Superior Court lawsuit against the Hood Incubator alleges racial discrimination, retaliation and wrongful failure to hire in violation of public policy. She seeks unspecified compensatory and punitive damages.

A Hood Incubator representative did not immediately reply to a request for comment on the suit brought Jan. 5.

According to the suit, the Hood Incubator’s website states its purpose is to fight for “cannabis justice” and to “heal the legacy of racism in America . . . for the health and prosperity” of everyone.

“However, despite its stated vision of being an anti-racist organization, its blatantly discriminatory hiring practices could not be more contradictory to its stated purpose,” the suit states.

Chavez interviewed for a position with the Hood Incubator via Zoom last July with two organization representatives, one of whom is a managing agent, the suit states. The two representatives remained on the Zoom call after the interview and spent 10 minutes talking about why they were  not interested in hiring Chavez because she is not Black, the suit states.

Both representatives mocked Chavez’s race and for saying she had biracial children, telling the plaintiff they found her comments “off- putting” and falsely implying that she only claims to care about Black people because she has Black kids and friends,” according to the suit.

One of the representatives told Chavez that because she is a Latina, she is used to the Latino community “pulling strings for each other,” the suit states.

Chavez was “embarrassed, ashamed, emotionally broken and in financial desperation” after learning that she was not hired allegedly due to her race, national origin and/or color,” the suit states.

Latina woman alleges she was denied job with cannabis nonprofit because she’s not Black

 



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Man allegedly killed roommate, went back to sleep and bought some cannabis before others implored him to call 911

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It is, of course, a law & crime story..

A Maryland man insisted that he shot his roommate in self-defense, but admitted he only called 911 after going back to sleep, buying some marijuana, and communicating with people who implored him to contact authorities, according to court documents obtained by Washington, D.C., NBC affiliate WRC and Fox affiliate WTTG.

Richard Bennaugh, 38, is charged with manslaughter, assault in the first degree, assault in the second degree, and possession of a firearm as someone convicted of a violent felony, show from Prince George’s County show.

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‘There’s only one way to find out’: Man allegedly killed roommate, went back to sleep and bought some weed before others implored him to call 911



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Illegal immigrant cannabis farmer, 30, is allowed to remain in Britain – because being sent back to Serbia would breach his human rights

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The Daily Mail get over excited once again…

A migrant who was jailed over a cannabis farm worth half a million pounds has been granted permission to stay in the UK after successfully arguing he could not be deported as he no longer spoke his native language.

Clirim Kukaj, 30, is ethnically Albanian but was born and brought up in Serbia until at the age of 13 he entered Britain illegally. Seven years later he was granted indefinite leave to remain.

Kukaj and his lawyers have now successfully appealed his deportation on the grounds that returning him to his native country would be a breach of his human rights because he cannot speak the language and can only converse in Albanian.

Immigrational tribunal judge Fiona Lindsley granted the appeal ‘on human rights grounds’, however, the decision has sparked renewed calls for human rights laws to be reconsidered.

A senior Conservative MP told the Telegraph: ‘This demonstrates why we need urgent reform of the asylum system and human rights laws to allow the rapid and effective deportation of dangerous criminals.’

More Blah here

https://www.dailymail.co.uk/news/article-12941079/Migrant-cannabis-farmer-allowed-remain-Britain-human-right-no-longer-speak-language.html



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