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Prince Lobel’s “To-Do” List for CAURD Licensees Prior to Commencing Operation

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Becoming the recipient of a coveted CAURD license is an extraordinary opportunity that can bring joy and excitement to Justice-Involved individuals who have been impacted by the previous criminalization of cannabis. It can also leave new licensees wondering what steps to take next.

 

In an effort to help CAURD licensees commence their operations, the Prince Lobel Cannabis Team has put together a description of six issues that every CAURD licensee should address in order to successfully and efficiently launch an adult-use retail dispensary.

 

1.  Commercial Contracts

 

Commercial contracts are an integral part of any business and are crucial to a successful CAURD launch. Unfortunately, they can also be complicated and confusing. CAURD licensees will be required to enter numerous contracts before commencing operation, potentially including a potential Pop-Up License, Lease Agreement, Labor Peace Agreement, Vendor Contracts, and Website Design Agreements.

 

CAURD licensees choosing to accept a retail location provided by the Dormitory Authority of the State of New York (DASNY) will be required to execute a lease agreement. The lease agreement must be with an entity affiliated with DASNY, in which the licensee becomes a subtenant of the provided retail location.

 

CAURD licensees are required to enter a Labor Peace Agreement, a contract between the licensee and labor representatives. Under these agreements, licensee must agree to be neutral during any potential union efforts, while the union organizers agree to not strike or otherwise disrupt the employer’s business operations.

 

Vendor contracts are also critical. New York State allows CAURD licensees to purchase cannabis and cannabis products from distributors on credit. However, all agreements to purchase cannabis on credit must be reported to the Office of Cannabis Management (OCM) with the terms of payments and credit. The OCM may invalidate any agreement that it deems commercially unreasonable or where it suspects discriminatory pricing practices.

 

Finally, the New York Social Equity Cannabis Investment Fund (Cannabis Fund) may not be able to finance every purchase that a CAURD license needs to make. Therefore, CAURD licensees may need to enter financing agreement with third parties in order to raise necessary working capital for their dispensary.

 

Lending agreements and other financial contracts involving cannabis, which remains federally illegal, are highly specialized and require specific disclosures. Basic forms found online likely will not adequately protect CAURD licensees’ interests when entering credit agreements. Prince Lobel’s attorneys can review CAURD licensees’ commercial contracts and lease agreements as well as help them draft lending agreements and other financial documents.

 

2.  Executive Recruitment & Compensation

 

Employees are the backbone of every company. CAURD licensees will need to build a competent team of experienced individuals to be successful in the cannabis industry. CAURD licensees should develop an organizational chart that outlines key C-suite Executives (i.e., chief executive officer, chief operating officer, chief financial officer, etc.) as well as a staffing plan that designates critical management staff (i.e., general manager, floor manager, inventory intake manager, etc.) and other retail floor employees (i.e., bud tenders, cashiers, greeters, etc.). CAURD licensees should begin considering how to fill these essential roles and the appropriate compensation and benefit packages for each position.

 

Further, CAURD licensees should familiarize themselves with New York State labor law, including unemployment insurance obligations, day of rest and meal period requirements, mandatory paid periods, and overtime compensation rules.

 

Prince Lobel Strategic Advisors can help pair CAURD licensees with experienced cannabis industry executives to help fill their C-suite. Further, Prince Lobel’s attorneys can assist CAURD licensees with drafting executive compensation packages and employment contracts as well as non-compete and non-disclosure agreements. Prince Lobel can also help provide trainings on how to remain compliant with the nuances of NYS labor law.

 

3.  Employee Training Manual

 

CAURD licensees are responsible for the actions of their employees, as any violation committed by an employee within the scope of their employment is considered a violation committed by the licensee. Thus, every CAURD licensee must ensure that their employees possess the necessary education and training to perform their duties in compliance with New York law, regulation, and guidance.

 

CAURD licensees are required to train all employees within 30 days of being hired. The employee training comprises a minimum curriculum involving subjects ranging from the history of cannabis use, prohibition, and legalization, to compliance with and operation of inventory tracking systems. Further, every CAURD licensee must maintain a written Employee Training Manual covering such topics as worker guidelines and security, operating and safety procedures, and information about the types of cannabis products that the dispensary sells.

 

While there is no shortage of top-notch talent coming from out of state, the legacy market, and other educational and mentorship programs, the overall success of any dispensary will come from the quality and comprehensive scope of the licensees’ Employee Training Manual and employee training.

 

Prince Lobel’s attorneys can help CAURD licensees draft an Employee Training Manual that is compliant with the Office of Cannabis Management’s (OCM) regulations and guidance and particular to the unique needs of their business and staff.

 

4.  Standard Operating Procedures

 

Standard Operating Procedures (SOPs) are the vital organs to every cannabis dispensary. SOPs essentially cover every operational course of action that occurs in a dispensary, ranging from opening and closing procedures to inventory and quarantine procedures.

 

While numerous cookie-cutter SOPs can be found online, CAURD licensees should make sure that their SOPs are compliant with New York law, regulations, and guidance. An SOP must also be tailored to the site plan of the licensed premises and the needs of the licensee’s business to ensure that the dispensary runs smoothly and effectively.

 

Prince Lobel’s attorneys can assist CAURD licensees with drafting and reviewing a site-specific and legally compliant SOP.

 

5.  Intellectual Property Protection

 

Successful branding and marketing are key components for any company, especially in a highly competitive market like cannabis. A CAURD licensee must ensure that its most valuable asset—intellectual property (IP)—is protected.

 

Intellectual property encompasses everything from a company’s patents and trademarks to its copyrights and trade secrets, including its business name, logos, designs, mottos, and website domains. Consequently, the merit of CAURD licensees’ intellectual property and the strength of their IP protection will have a significant effect on the value and success of their businesses. CAURD licensees should ensure that their IP and brands are adequately protected.

 

Prince Lobel’s attorneys can make sure that licensees’ business names and branding do not infringe on registered marks in order to avoid unwarranted and costly cease and desist actions. Further, our team of IP attorneys can help CAURD licensees register their business name, logos, designs, mottos, and website domains for New York State trademark protection to ensure that their IP is protected from unauthorized uses and infringements.

 

6.  Marketing and Advertising Regulations

 

Marketing and advertising go hand-in-hand with a company’s IP and are crucial to the success of any company. While the purpose of every company’s marketing team is to exercise its creative skill and artist expertise to increase brand likeness and awareness, New York regulators have established strict rules regarding the marketing and advertising of cannabis businesses that significantly limit how licensees can engage consumers.

 

New York State’s cannabis marketing and advertising rules impose rigorous regulation on the time, place, and manner of cannabis advertisements, including required warnings and support services information, interior signage requirements, and restrictions on exterior signage, as well as prohibitions on making any health claims, using commercial mascots, passing out handbills, and advertising at sporting venues, video game arcades, shopping malls, and fairs that receive state allocations.

 

CAURD licensees and their marketing teams should become familiar with all state law, regulation, and guidance related to the marketing and advertising of adult-use cannabis businesses and/or consult experienced legal counsel to ensure compliance with all marketing and advertising rules.

 

Prince Lobel’s attorneys can review CAURD licensees’ marketing materials to ensure that they contain all necessary warnings and are compliant with law, regulation, and guidance. Additionally, Prince Lobel can provide training on these subjects for CAURD licensees and their marketing teams.

 

 

Prince Lobel Tye LLP, with offices in Boston and New York, has helped hundreds of cannabis establishments across New England commence operations, including the first medical cannabis dispensary in Boston and the first adult-use retail dispensary in Massachusetts, and recently played a key role in the launch of Smacked LLC – New York’s first Justice-Involved and for-profit adult-use retail dispensary.

 

Prince Lobel’s attorneys look forward to helping more CAURD licensees successfully launch their dispensaries in the near future. If you need assistance commencing operation of your Conditional Adult-use Retail Dispensary, please feel free to reach out to these members of our experienced Cannabis Team:

 

For CAURD questions: David C. HollandJames K. Landau, or Andrew Schriever

For Commercial Contracts and Financing: John BradleyMax Riffin, or Douglas Trokie

For Executive Recruitment & Compensation: John BradleyJames K. LandauAndrew Schriever, or David C. Holland

For New York Employee Training Manual: David C. HollandJames K. Landau, or Andrew Schriever

For Standard Operating Procedures: David C. HollandJames K. Landau, or Andrew Schriever

 

With thanks to Dalton Battin for his assistance on this alert. 

 



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Minnesota Office of Cannabis Management Issues Rejections to Majority of Social Equity Applicants

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The Minnesota Office of Cannabis Management (“OCM”) has begun issuing final denials to the overwhelming majority of previously qualified social equity applicants (“SEA”s) ahead of its first statewide cannabis lottery on December 2 for 280 available “preapproval” cannabis licenses.

Flag of Minnesota in Marijuana leaf shape. The concept of legalization Cannabis in Minnesota. Medical cannabis illustration.

Per reporting from MJ Biz Daily, “The applicants who are barred from the lottery failed to complete the application process or acted improperly by submitting multiple applications or disguising the true investors in their companies, according to [OCM].” Obviously applying for more licenses than is allowed and/or concealing owners or financial interests are clear grounds for SEA application rejection. Other alleged “deficiencies” though may not be so cut and dry.

While state law does not permit appeals from denied applicants (which is not uncommon for states with cannabis licensing programs), impacted SEAs can still secure a review of their records submitted to the OCM within seven days of the rejection decision (by logging into their Accela Citizen Portal and pulling the internal record there).

The main issue emerging as a result of these rejections is the fact that the OCM did not consistently issue deficiency notices to rejected applicants if there was a material problem with their submitted applications (although as of October 16, the OCM had sent out deficiency notices to over 300 SEAs). In turn, there are instances here where SEAs were rejected for minor, seemingly non-material deficiencies in their applications (things like submitting incorrect corporate documentation that still contained the same information the OCM sought, or re-submitting documents upon request by the OCM only to be rejected for lack of the same document after-the-fact, or even blank denials altogether with no stated reason for rejection).

In an interview with the Brainerd Dispatch, Charlene Briner, the interim director of the OCM, cast these denied SEA applications into four categories:

  • Failure to meet the basic qualifying standards under state law (i.e., social equity applicant owning at least 65% of the business among others)
  • Failure to provide the requisite verification documents (i.e., legitimate business plans, source of funds, ID, etc.)
  • Hidden or inconsistent ownership or true parties of interest
  • Fraudsters (i.e., those trying to game the system by flooding it with multiple applications via proxy or otherwise by using the same address or phone number tied to the same person on multiple applications)

The first and second bullet points above are going to be the ripest ground for rejected SEAs to try to stop the OCM prior to the December 2 lottery, but that’s only if those rejected SEAs can very quickly obtain copies of their submitted documents (within 7 days of the rejection) and start the administrative litigation process and/or seek injunctive relief at the same time against the OCM.

What was once more than 1800 qualified social equity applicants for the lottery has been winnowed down to around 640. The OCM rejected applicants for a multitude of reasons, some of which are clearly legitimate and some of which appear to be questionably enforceable from the perspective of complying with Minnesota’s state constitution and its administrative procedure act.

If you’ve been impacted by an OCM rejection, you do not have much time to act ahead of the December 2 lottery. If you have questions about your potential civil or administrative claims against OCM due to a questionable SEA rejection, contact Jeffrey O’BrienHilary Bricken, or Nick Morgan.

Minnesota Office of Cannabis Management Issues Rejections to Majority of Social Equity Applicants



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Wait? My CBD Business May Be Racketeering? A Potential Existential Crisis We Have Been Warning About

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Even the most responsible hemp operator should understand that it operates in a world full of risk. But I doubt many of them believe they might be accused of racketeering. Last week, the U.S. Supreme Court heard arguments about whether to sanction a commercial trucker’s attempt to bring a racketeering claim against CBD companies, whose allegedly mislabeled products the trucker claims led to his firing.

As always, Sam Reisman at Law360 distills the issue nicely:

The case concerns an allegation that companies sold CBD products with detectable amounts of THC, purportedly costing plaintiff Douglas J. Horn his job as a commercial trucker after he tested positive on a drug test. Oral arguments on Tuesday hinged largely on whether Horn’s claims stemmed from a personal injury — which would be excluded from the Racketeer Influenced and Corrupt Organizations Act, or RICO — or whether his firing was an economic injury and therefore redressable under RICO.

In taking the case, the U.S. Supreme Court could resolve a 3-2 circuit split over whether the civil prongs of the RICO statute allow a plaintiff to seek damages for economic harms stemming from injuries to their person.

Again, from Reisman:

During oral arguments on Tuesday, the liberal wing of the high court expressed skepticism with the CBD companies’ rendering of the case, which they said foregrounded Horn’s ingestion of the product as the source of the injury, as opposed to his firing for a positive drug test.

Lisa Blatt, an attorney for the CBD companies, told the justices that agreeing with Horn’s interpretation of the statute would open the door for virtually limitless personal injury cases under civil RICO, as long as plaintiffs could allege some connection between their ingestion of a product and a loss to their business or property: “Respondent’s rule also leaves the personal exclusion [in civil RICO] toothless, since virtually all personal injuries result in monetary loss,” Blatt said. “It is utterly implausible that Congress federalized every slip-and-fall involving RICO predicates. Personal injuries are serious and may support state tort claims, but they are not the stuff of RICO.”

On the other side, conservative justices attempted to discern how to draw a line between bona fide economic claims and personal injury claims pleaded as economic claims.

Easha Anand, arguing on behalf of Horn, said the vast majority of personal injury claims, such as those alleging pain and suffering or emotional distress, would still be excluded even if Horn was permitted to pursue his RICO claim against the CBD companies: “In your average slip-and-fall case, you’re not going to be able to prove a predicate act, let alone a pattern of predicate acts, let alone a pattern carried on through a racketeering enterprise,” Anand said.

Justice Neil Gorsuch observed, “There’s a failure to warn that this product contains ingredients that your client didn’t know about and should have known about and had a right to know about. I would have thought that that would have been kind of a classic personal injury.”

The Takeaway

This is pretty scary stuff for CBD and other hemp operators. RICO is no joke and carries very serious penalties (both civil and criminal depending on who is bringing the suit).

From the perspective of a CBD manufacturer, it seems unfair to hold the manufacturer responsible to control how its products are used and, as in this case, the implications of that use (here, an alleged economic injury).

If the Court rules that CBD and other hemp manufacturers are subject to RICO charges simply by selling their products to people who do things outside of the manufacturers’ control, it could pose an existential crisis to the industry with potentially unlimited civil (and maybe even criminal) liability. We have warned about this before.

That said, while it’s always difficult to predict how the Supreme Court will vote on any issue, I do not believe the Court will push the hemp industry to the brink. I suspect the Court will either rule that the claims in the present case are personal injury claims excluded from RICO and/or provide guidance for how lower courts should examine such “mixed” claims.

We’ll of course provide additional information once we hear from the Court. Stay tuned.



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What ‘material’ about therapeutic goods is considered advertising?

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It is important to note that advertising health services is subject to different regulations than advertising therapeutic products. Consequently, advertisers, manufacturers and sponsors must evaluate whether their business name could be interpreted as an advertisement for therapeutic goods. If so, they should consider whether the business name, including company or trading names, could be viewed as a ‘reference’ that draws the audience’s attention to medicinal cannabis, as any mention or similar terms to ‘cannabis’ are likely to have that effect. It is essential to recognise that the impact of promoting the use or supply of medicinal cannabis does not depend on a single promotional element but rather on the overall promotion. This includes all components of the promotional information and materials that accompany the name or branding. Advertising can result from the combination of separate statements, images or designs that collectively promote the use or supply of therapeutic goods.

Advertising

The prohibition on advertising medicinal cannabis to the public is determined by the context in which the material is perceived. When evaluating whether information about therapeutic goods qualifies as advertising, it is essential to consider the broader context of the material’s presentation. This encompasses various factors that influence the conveyed message, including the context of the information or activity, the intended audience and their likely interpretation of the message, as well as the presence of non-verbal and unwritten cues, such as visual elements. These factors can significantly affect communication and may alter the message perceived by consumers. 

For example, if an advertisement for a health service, such as a pain treatment service, includes references to medicinal cannabis, even in the company name or trading name, a reasonable consumer may conclude that the advertisement seeks to promote both the use of medicinal cannabis for pain relief and the pain treatment service itself. Including a disclaimer, such as advising the consumer to consult a health professional regarding suitable treatment options, does not exempt the advertiser from complying with legislative requirements.

The distinction between promoting a health service and the therapeutic product utilised in its delivery can be nuanced. Therefore, it is crucial for advertisers to consider how a typical consumer might perceive their advertisement in relation to the promotion of the therapeutic product.

Legal Compliance

To ensure legal compliance in promoting a business or service, advertisers should focus on the health services they provide and avoid referencing medicinal cannabis. For instance, stating “Our clinic offers consultations related to pain management” is a more compliant approach. The Therapeutic Goods Administration’s interpretation of advertising for medicinal cannabis is broad, covering all methods of promoting its use or supply. This includes company names, product names, abbreviations such as CBD and THC, colloquial terms, and any imagery related to cannabis. Any combination of statements or images that implies medicinal cannabis can be considered advertising, even in the absence of explicit promotional language.

Summary

In summary, it is prohibited to mention prescription medications in advertisements for therapeutic goods. If content discusses health conditions and consumers can reasonably infer, either from the context or through direct or indirect references, that medicinal cannabis or any other prescription medication is intended for use concerning these conditions, the content may be deemed an unlawful advertisement for therapeutic goods. Not all information related to therapeutic goods is classified as advertising. However, if the content aligns with the definition of ‘advertise’ as outlined in the Therapeutic Goods Act 1989 (Cth)—which includes anything that is directly or indirectly intended to promote the use or supply of therapeutic goods—then the relevant legislative requirements for advertising such goods must be complied with.

“Indirect intent” in this context does not refer to the explicit intention of the party responsible for the content, but rather to what a reasonable consumer might infer as the intent behind the content. Terms such as “plant-based medicine,” “plant medicine,” “cannabidiol” and “CBD oil,” which relate to medical cannabis products, may be considered promotional if they suggest a connection to medicinal cannabis. Businesses promoting a health service must ensure they do not inadvertently advertise a prescription medicine in their marketing materials. If the consumer is encouraged to seek out a health service based on the therapeutic goods available, the content is likely to be regarded as an advertisement for those therapeutic goods.

For additional information, the Therapeutic Goods Administration has established the Medicinal Cannabis Hub, accessible at https://www.tga.gov.au/products/unapproved-therapeutic-goods/medicinal-cannabis-hub, and has also provided advertising guidance for businesses involved in the medicinal cannabis sector, which can be found at https://www.tga.gov.au/sites/default/files/advertising-guidance-businesses-involved-medicinal-cannabis-products.pdf. These resources are designed to assist both consumers and industry professionals in understanding their obligations.



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